Category: Uncategorized

Meet the Media: Feb. 5, 2016

  Online registration for this event is now closed. Walk-in registrations ARE available for this event–we’ll see you there!The only constant in the world of communications is change. Capital Region media outlets have experienced significant change in recent years, from new publishers to new organizational priorities. Understanding the priorities of editors, reporters and media outlets […]

Higher Ed Fusion: Silo-Busting Strategies for Integrated Marketing, PR & Branding

In the world of higher ed, branding is far more than a marketing tool—and it should be. So how can higher ed communicators build on their institutions’ brand with unique collaborations and storytelling? How can we build and enhance our brand while protecting what we have worked so hard to develop? Can we break down […]

The Changing Role of PR Practitioner: More than Media Relations

By Jennifer Miller President-elect, PRSA Capital Region Chapter Director of Communications, Commission on Independent Colleges and Universities (cIcu)   There are many times when the terms, public relations (PR) and media relations are used interchangeably. Media relations is a key job responsibility for many PR professionals, but is not the only one.  In fact, according […]

PRSA Empire Award Winners for 2012

PUBLIC RELATIONS SOCIETY OF AMERICA (PRSA) CAPITAL REGION CHAPTER HONORED LOCAL PROFESSIONALS AND ORGANIZATIONS FOR EXCELLENCE IN COMMUNICATION ALBANY, NY (February 13, 2013) – On January 29, the Public Relations Society of America (PRSA) Capital Region Chapter hosted its fifth annual Empire Awards recognizing the best and brightest public relations practitioners, projects, and campaigns of […]

Public Relations Society of America - NY Capital Region Chapter